Bachelor of Business Administration (BBA)

Programme Introduction

The degree is designed to give a broad knowledge of the functional areas of the company, and their interconnection, while also allowing for specialization in a particular area. Future leaders will need to balance the goals of economic success with the constraints of greater social and environmental responsibility. This career–oriented program prepares students for a variety of management careers.

Academic Objectives

BBA degree is equipped to meet the needs of dynamic national, regional and global business environments. A student studying business administration will be exposed to all fields of business education that includes general education, information systems, business and management education.The objectives of the program include:

1. Enhancement of understanding of various business functions.
2. To enable students to synthesize theory and practice.
3. To develop in students a capacity of critical enquiry, logical thinking and analytical skills.
4. To build student’s general education skills in areas like management, communication skills and IT.
5. To inculcate values and ethics in students through academics.
6. To motivate lifelong learning by exposing them to various sources of information.

Programme Code

3121

Duration

• Min. Duration 3 Years
• Max. Duration 6 Years

Eligibility Criteria

10+2 in any stream or equivalent

Eligibility, admission criteria or any other condition mentioned here in or otherwise for admission to any programme is subject to change as prescribed by the university and/ or any concerned statutory body.